DOCS AD HOC HELPS RSF SPREADING ITS INK...

Docs ad Hoc, specialized in creative retouching, contributed to the campaign of Reporter sans Frontière, by retouching gracefully the campaign’s pictures for the agency Saatchi & Saatchi. This new campaign for Reporters sans Frontière aims to denounce the press’ deprivation of freedom in countries at war.

Agency : Saatchi & Saatchi Paris
Creation director : Christophe Coffre
Art director: Florian Roussel
Photographer : Peter Turnley

To download the illustration of the campaign, click here

To know more about it, please contact Sonia.

The Guetta posing in Les Studios Oasis

The last 10th of March, the photographer Yves Bottalico led the shooting with the famous couple Cathy and David Guetta, to realize shots for the promotion of the new SEAT IBIZA, designed by Ms. Guetta.

The French kings of the night spent the day posing within Les studios Oasis, on our set of 200 sqm. Their professional and nice attitudes made us spend a real pleasant moment.

INAUGURATION OF DOCS AD HOC PARIS ON 7 FEBRUARY!

After the success of Les Moulins de Docs, inaugurated in February 2007 and whose 2 retouching studios have been working full steam ever since, Docs Ad Hoc followed suit and opened up in Paris.

With its 5 retouching studios, its cosy yet high-tech premises and its friendly team specialised in creative retouching, the Parisian version of Docs Ad Hoc has set up premises at 6 rue de Braque in Paris' 3rd arrondissement.

The opening will be commemorated by a major celebration on Thursday 7 February 2008, starting at 7 PM.
On this occasion, the poignant and spellbinding portraits of Vanessa Chambard will be exhibited in the premises of Les Moulin de Docs. For further information: www.vanessachambard.com.
Moreover, the famous still-life photographer Roberto Badin, who was charmed by the team and atmosphere of Docs Ad Hoc, had the original idea to do photos representing the personalities of the 6 team members as still-lives. The results of this original project will be exhibited in the new premises of Docs Ad Hoc on the same evening.
For further information: www.robertobadin.com.

To find out more or to take part in this Made for Com event, contact Sonia and click here to download the flyer.

MADE FOR COM OPTS FOR ECO-RESPONSIBLE COMMUNICATION

But what does Eco-responsible communication mean? It means communication which supports sustainable development by reducing its impacts on the environment.

According to Greenpeace figures, the paper industry consumes 1 out of every 5 trees cut down worldwide. On the other hand, one ton of recycled paper saves 17 trees, 20,000 litres of water, the equivalent of 1,000 litres of petrol and numerous polluting waste products, while also halving the amount of CO2 released into the atmosphere. Using recycled paper is thus part of a sustainable development approach, turning waste paper and cardboard into a resource.

Made for Com has decided to opt for this eco-responsible approach by printing its commercial booklet on Cyclus Print, a paper made entirely from recycled materials. This paper has been certified by Ange Bleu, Nordic Swan and NAPM.
For further information, contact Sonia.

NEW WEBSITE FOR SERVICE AFFAIRES

The AVEC OU SANS SUCRE agency is creating the new website of Service Affaires, a subsidiary of LeasePlan.

Service Affaires is the leading long-term chauffeur-driven car hire firm and is now a benchmark on its market, with an extremely high service level. Until now reserved for the top managers of the biggest French companies, the firm is increasingly opening up to SME/SMI decision-makers as well as the executive officers of government bodies which find in this service an incontestable means of further optimising their mobility.

This is the context in which the agency has initiated the overhauling of the firm's strategy which is reasserting its upmarket position through a code which is both sober and prestigious.

While the website is one of the major elements of the 2007/2008 action plan, other media and off-media actions have been developed, including the sponsoring of the Musiques and Adjugé television programmes on LCI, a BtoB press campaign, the holding of events and MD actions.

For further information: www.serviceaffaires.fr

Contact at the AVEC OU SANS SUCRE agency: Vincent

SECOND HOLDING OF THE JEUDI BIO DU MOULIN EVENT!

After the success of the first Jeudi Bio du Moulin event last October, Le Moulin de Docs, specialised in creative retouching, will repeat the experience which brings together image professionals in its premises around a convivial organic buffet.

This 2nd get-together will take place on 13 December 2007 and the festivities will start with a distinguished guest: photographer Nicolas Descottes.

On the occasion of the release of his book Gants, he will be present for a signing session starting at 7 PM. For further information: www.nicolasdescottes.com.

The Made for Com Group wanted to promote this precious book before Christmas and is proud to have contributed to its production by doing the photo-engraving.

Contact Sonia

UNCOMMON PHOTO EXHIBITION AT LES STUDIOS OASIS

To be happy, spend your life in bed…
From 27 November 2007 to 15 January 2008, Les Studios Oasis will be exhibiting the uncommon and surprising photos of Thierry Bouët. It took the photographer, along with journalist Isabelle Moltzer, two years of research to unearth those dreamers and lift the veil on some 80 beds and bedroom secrets. The results are surprising: Mandarin canopy beds, wooden cocoons, floating bubble, module on the peak of a roof, soft cage, Napoleon's camp bed…

Thierry Bouët was born in Paris in 1959. After having been the artistic director of studio Harcourt, he has contributed to various publications including Vogue, Harper’s Bazaar, Elle USA, Marie-Claire, Vanity Fair, L’Egoïste and Libération. In 2000, he was voted one of the world's five best photographers by the magazine GQ. Since 1995, his photos are regularly exhibited in numerous countries. Being increasingly focused on society and its moods, he now produces features which are published in the press worldwide.

As for Isabelle Moltzer, she is a journalist and designer specialised in decoration. She has published several books and contributed to publications such as Vogue and Madame Figaro.

For further information: www.thierrybouet.com, section “Au lit”.

Opening hours: Monday to Friday, 9:30 AM to 6:30 PM, contact Philippe Wertheimer at +33(0)1 47 90 11 65.

Download the PDF of the press release

POSTPONED FLOATATION ON ALTERNEXT

MADE FOR COM has decided to postpone its project concerning its stock-market floatation on Alternext of NYSE Euronext initially scheduled for 22 November 2007. This decision was taken due to the current market conditions.

INTERVIEW OF THE CHAIRMAN OF MADE FOR COM ON BFM

On Monday 12 November at exactly 8:17 AM, the Chairman and CEO of the Made for Com Group was interviewed by journalist Stéphane for a live broadcast on the BFM radio station for the Good Morning Business programme.

The interview focused on the atypical career path of self-made businessman Ben Milad, through to the approval of Made for Com by the French stock-market authority (AMF) on 23 October 2007.

YMCK & KEEPCOUL JOIN MADE FOR COM

On 28 September last, the Made for Com Group extended its upmarket service offer by acquiring Y.M.C.K. and its retouching division Keepcoul, a real benchmark on the graphic arts market.

KEEPCOUL, an entity founded in 1998, made a name for itself as a creative retouching specialist with demanding clients such as BETC Euro RSCG, Saatchi & Saatchi and famous photographers. Keepcoul also has a photo studio and a 3D department providing the same quality of service.

Y.M.C.K, which is a longer-standing entity since it has been developing since 1994 through the constant improvement of its quality of service and equipment, boasts the loyalty of clients such as Orange, Agence V and MRM.

This alliance was born out of the coming together of similar philosophies:
- respect for the clients and their demands,
- an irreproachable and ever-increasing quality of service,
– proven skills acknowledged on their market.

NEW THRUST IN PARIS: LES JEUDIS BIO DU MOULIN

The idea to create a convivial and cordial event around organic products bearing the Bio label sprouted in the centre of Paris.

An original event taking place on Thursdays once every two months, organised by Le Moulin de Docs, the creative retouching specialist located at 4 rue de Braque in Paris. An opportunity to bring together photographers, photographers agents, art buyers and other lovers of beautiful images in an authentic and cosy setting around carefully-selected, delicious regional products.

The first Jeudi Bio du Moulin event will take place on 25 October 2007.

For further information, contact Sonia

LAUNCH OF THE MADE FOR COM GROUP!

Launch of the 1st cross-disciplinary image and communication group: Made for Com. On 1st August 2007, a new independent communication industry player was born.

Now comprising 9 entities which are all recognised and representative of their business sectors, the Made for Com Group asserts its ambition of becoming one of the benchmark players on its market. The strategy initiated by its Chairman and founder Ben Milad consists in building the broadest possible offer, promoting interchange and a cross-disciplinary approach.